System of Record · Revenue & Growth

OwnSEO

Audit. Track. Compete. Rank. Automate.

An SEO visibility intelligence platform that consolidates technical audits, AI presence tracking, competitive analysis, and content strategy into a single decision-ready workspace.

Access OwnCentral →See Your Migration Plan

ReplacesAhrefsSEMrushMoz

What changes

In week one. Not year one.

01

The weekly crawl files technical issues by severity with fixes suggested, before rankings slip.

02

You know when your brand appears — or vanishes — in ChatGPT, Perplexity, and Gemini answers.

03

Content gaps and cannibalisation surface in one workspace instead of three tool subscriptions.

And the Ahrefs renewal stops being a line item — the replacement is an asset you own. Run your numbers →

AIPresence tracking across LLMs

WeeklyAutomated technical crawls

AutoContent gap and cannibalisation detection

FullCompetitive visibility matrix

Inside OwnSEO · actual interface

WHY OWNSEO

What sets it apart

AI visibility tracking: monitor your brand across ChatGPT, Perplexity, Gemini

Technical auditor with severity ranking and automated weekly crawls

Content opportunity engine with gap analysis and cannibalisation detection

CAPABILITIES

Key Capabilities

Technical Auditor

Issue register with severity ranking, fix recommendations, and automated weekly crawls.

AI Visibility Tracking

Monitor your brand presence across ChatGPT, Perplexity, Gemini, and other major LLM providers.

Content Opportunities

Topic clusters, gap analysis, keyword difficulty, cannibalisation detection, and content briefs.

Automated Reports

Scheduled crawls, rank tracking, backlink analysis, and competitor visibility matrix.

BUILT FOR

Who it’s for

Head of SEO

Technical audits, rank tracking, and content opportunities in one workspace — not three separate tool subscriptions.

Content Strategist

Topic clusters, gap analysis, keyword difficulty, and AI-generated content briefs for editorial planning.

CMO

AI visibility tracking: know when your brand appears (or doesn't) in ChatGPT, Perplexity, and Gemini answers.

Perpetual Licence

OwnSEO is available as a perpetual licence. You own the software forever. Deploy on your infrastructure. No annual renewals, no per-seat pricing, no vendor lock-in. Prefer OpEx? A managed subscription is available too — switch between the two anytime, nothing to re-buy.

Calculate Your ROI →

Headless by contract

Every screen here also works without the screen.

OwnSEO implements the Own360 headless spec: a standard /api/v1 surface with OpenAPI, cursor pagination, idempotent writes, and entity.changed events — drivable from its own CLI, any HTTP client, MCP tools generated straight from its OpenAPI, and the OwnAgents runtime.

$ ownseo entities            # 7 entities
$ ownseo site list --limit 20
$ ownseo site create --data '{…}'
$ ownseo domain run_audit

The generated OwnSEO CLI — every entity and domain op, OwnAuth-authenticated, idempotent by default.

Entities

sitepage_auditkeywordbacklinkrank_checkcompetitorrecommendation

Domain ops

run_audittrack_keyword

7 verified agent tasks · 2 cross-app workflows

Create siteCreate page auditCreate keywordCreate backlinkCreate rank checkCreate competitorCreate recommendation

OwnSEO → OwnSocial — OwnSEO audit started → OwnSocial summary post drafted
OwnSEO → OwnTasks → OwnSocial — OwnSEO site audit -> OwnTasks content task -> OwnSocial post, carrying the site id downstream

See the full task catalog in the agent runtime →

Deep dive

Inside OwnSEO

The full story — why it exists, what it replaces, every capability in detail, and real product screens.

Read the deep dive →